Privacy Policy.
Last updated: March 2025
1. Introduction
Beddie is committed to protecting your privacy in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). Where applicable, we also comply with the General Data Protection Regulation (GDPR). Your privacy is important to us and we understand that the personal information you provide is given in trust.
We collect personal information that is reasonably necessary to complete your orders and provide you with the best possible experience. By placing an order with us, you agree that we may contact you in the future regarding our products, new releases and sales. You can opt out of these communications at any time.
This Privacy Policy may be updated from time to time to reflect changes in our practices or for other operational, legal or regulatory reasons. We encourage you to review this page periodically.
2. Personal Information We Collect
When you visit our site, we automatically collect certain Device Information, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the site, and information about how you interact with the site.
When you make a purchase or attempt to make a purchase, we collect Order Information, including your name, billing address, shipping address, payment information (including credit card numbers, AfterPay and PayPal details), email address, and phone number.
We collect Device Information using the following technologies: cookies, log files, and web beacons, tags and pixels.
3. How We Use Your Information
We use the Order Information we collect to fulfil orders placed through the site, including processing your payment information, arranging for shipping, and providing you with invoices and order confirmations.
Additionally, we use Order Information to communicate with you, screen orders for potential risk or fraud, and, when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use Device Information to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimise our site, assess the success of our marketing and advertising campaigns, and understand how our customers browse and interact with the site.
Your information may also be used through digital marketing channels, including Instagram, Facebook and Google, to deliver relevant content and advertising.
4. Storing Personal Information
We take reasonable steps to protect your personal information from unauthorised access, loss, misuse or disclosure, both online and offline.
When we no longer need your personal information for any purpose for which it may be used or disclosed under this policy, we will take reasonable steps to destroy or permanently de-identify the information.
5. Sharing Your Information
We may share your personal information with our related bodies corporate and with third-party service providers who assist us with data storage, auditing, accounting, legal advice, consulting, mail and delivery, marketing, data analysis, document management, insurance, website services and technology services.
We use Shopify to power our online store. You can read more about how Shopify uses your personal information at https://www.shopify.com/legal/privacy.
We also use Google Analytics to help us understand how our customers use the site. You can read more about how Google uses your personal information at https://www.google.com/intl/en/policies/privacy/. You can opt out of Google Analytics at https://tools.google.com/dlpage/gaoptout.
We may also share your personal information to comply with applicable laws and regulations, including the Privacy Act 1988 (Cth) and the Australian Privacy Principles.
6. Third Party Sites
Our site may contain links to third-party websites. This Privacy Policy only applies to personal information collected through this site.
We are not responsible for the privacy practices or the collection, storage and use of personal information by any third party. We encourage you to review the privacy policies of any third-party sites you visit.
7. Accessing Your Information
If you would like to access, correct or change any personal information we hold about you, please contact us at hello@beddie.com.au.
For further information about privacy in Australia, you may visit the Office of the Australian Information Commissioner at www.oaic.gov.au.